What Is PayU Romania and How it Dominates Online Casino Payments?
PayU Romania is a licensed payment institution supervised by the National Bank of Romania. It began as GECAD ePayment International in 2004 and became PayU after its acquisition by the Naspers Group in 2010. The company now operates as PayU S.A. in Bucharest and is part of the wider PayU Group under Prosus N.V., one of the largest technology investors in Europe.
The platform connects merchants and consumers through a secure gateway that supports a variety of methods: Visa and Mastercard cards, local bank transfers, installments, and mobile wallets. It integrates fraud prevention tools, PCI DSS compliance, and 3D Secure authentication, which makes it reliable for industries that require strict security, including gambling.
In terms of scale, PayU Romania serves over 300,000 businesses and contributes to the global network that processes more than 10 million transactions per day across 50+ markets. For online casinos, this reach means easier cross-border operations and access to local payment preferences. Multi-currency support (RON, EUR, USD, GBP, and others) allows players to deposit using familiar denominations while operators can settle in their chosen currency.
This combination of local licensing, international backing, and technological infrastructure positions PayU Romania as a strong choice for casino payments, particularly in Eastern Europe where trust in domestic processors is high and regulatory oversight is strict.